Strategy

Working with a four-week timeline, we assembled a team of diverse writers and illustrators to create an editorial package that delved into the subject from multiple angles. The full package was published in the print magazine as well as online in both official languages. The dynamic and multilayered supplement delighted readers and ignited interest from other potential clients of The Walrus. We have also created advertorial sections for brands including Visit Jordan, the Canadian Canoe Museum and Evergreen.