SHCE Animal Magazine

Seasonal Magazine

Project Goal

Egyptian Kennel Club partnered with DEVA to engage and inspire pets owners by launching a magazine that integrated service and editorial.


We conceived an editorial and design strategy, and then managed designers, writers, photographers and stylists to develop and launch a quarterly publication with distinct print and digital versions. Our approach was simple. We provided sensible integrative options to common issues in an intelligent format so that pet parents can make their own decisions. We never forced a one-sided opinion or apply guilt as a tactic to motivate a specific health or lifestyle option.

Our work in practice.

3.0 University Place

Branding, Photography, Strategy

The Fourth Pyramid

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Walden Lifestyle

Branding, Photography, Videography


Brand Strategy, Prints, Website Design and Development