New Acre Project

Sustainability Communications, Strategy, Branding, Digital

Project Info

ALUS’s existing programs rely on partnerships with environmentally-minded donors and investors — and so far, they’ve successfully fostered natural infrastructure across six provinces, but there are so many more untapped acres. Helping investors understand the benefit, the financial model and the flow of their donation through great storytelling and compelling design assets is key to building on their success.


We began with a discovery session to establish a foundational understanding of ALUS’s vision and corporate strategy. Our Creative and Sustainability teams then collaborated to deliver a collection of communication materials to aid ALUS in presenting their story and opportunities to investors.

Our work in practice.

3.0 University Place

Branding, Photography, Strategy

The Fourth Pyramid

Movie Marketing Campaign

Walden Lifestyle

Branding, Photography, Videography


Brand Strategy, Prints, Website Design and Development